NSPCC – drop donations from the profits of genocide

On 12 July, 1080 families were displaced and 19-year old Sakuar Ali was killed in police firing in the Goalpara district of Assam, Northeast India. Those targeted were mainly Muslims of Bengali origin. This followed the demolition by JCB bulldozers of the homes of 690 families here on 16 June.

According to Human Rights Watch, the BJP government has ‘intensified operations to expel ethnic Bengali Muslims to Bangladesh’ in recent months and ‘is fuelling discrimination by arbitrarily expelling Bengali Muslims from the country, including Indian citizens’. Border Guard Bangladesh reported that India expelled more than 1500 Muslims to Bangladesh between 7 May and 15 June. A campaign of home demolitions by JCB bulldozers is taking place across the country. In Siasat Nagar, Gujarat, 8,000 Muslim homes were demolished in May. The government again claimed that the residents were ‘illegal’ Bangladeshi migrants although most were Indian citizens.

In the Wazirpur area of Delhi, JCB bulldozer demolitions in June have destroyed the homes – built several decades ago – of Dalit, oppressed caste and Muslim working class families, originally migrants from Bihar, with no rehabilitation. One person told a member of the Stop JCB Campaign: ‘our children can’t study, all their books were destroyed, we lost everything. When the bulldozers came, we only managed to escape with our lives. Now we have no shelter – we are exposed to the heat and the monsoon rain with our children.’ 

These impacts of demolition and eviction drives are devastating, with families and traumatised children left with nowhere to go. Many are losing everything they have carefully built over decades. 

Meanwhile on 3 July, UN Special Rapporteur Francesca Albanese published a report listing JCB among 61 companies directly aiding and profiting from Israel’s ongoing genocide in Gaza. Armoured, unbranded JCB High Mobility Engineer Excavator (HMEE) machines, known as ‘Ami’ in Hebrew, have long been used by the Israeli army and are now being used in Gaza.

In addition, as the UN High Commissioner for Human Rights notes, Israeli settlers and security forces have intensified their killings, attacks and harassment of Palestinians in the occupied West Bank, including East Jerusalem, in the last few months. As a witness whose own family home in Masafer Yatta was demolished by a JCB bulldozer told us, ‘JCB machines are everywhere now causing more destruction and pain than ever before.’ 

As the Stop JCB campaign has covered repeatedly, JCB machines continue to be involved in grave human rights violations despite the company possessing LiveLink technology to monitor how its machines are being used globally. From India to Palestine, JCB is being used to uphold fascism and maintain genocide, and specifically, is directly complicit in the displacement of children and their families. Yet, the NSPCC – the UK’s leading children’s charity – continues to accept millions of pounds in donations from JCB.

Sign our petition to tell the NSPCC: don’t accept blood money. Stop taking funds from JCB.

In Palestine, India, and Kashmir, bulldozers manufactured by the British company JCB are demolishing the houses of children and their families. These cruel, unjust and illegal acts cause irreparable harm to young people. Yet the NSPCC – the National Society for the Prevention of Cruelty to Children, the UK’s leading children’s charity – continues to accept millions of pounds in donations from JCB.

Sign this petition to demand that the NSPCC stops taking money from JCB.

The help that the NSPCC gives children in the UK should not be funded by inflicting homelessness, poverty, and lifelong psychological harm on children in Palestine, India, and Kashmir. JCB, which profits from this violence, must not be able to donate its way back to respectability.

By destroying homes and communities, JCB machines have exposed thousands of children to violence and poverty, disrupted their education, and shattered their sense of security, leaving deep psychological scars – as a 2021 report by Save the Children UK showed. JCB machines are used to destroy houses, schools, businesses, agriculture, and places of worship. In occupied Palestine, JCB works with the Israeli Ministry of Defence to demolish Palestinian villages and to construct illegal settlements on Palestinian land. UN reports have named JCB as a company directly aiding and profiting from Israeli genocide. In India, JCB is a byword for bulldozing Muslim homes and property – part of the Hindu supremacist government’s campaign of hate and discrimination. And in Indian-occupied Kashmir, JCB machines tear down locally-owned buildings, forcibly displacing Kashmiris in the name of ‘development’.

Now, a coalition of UK organisations have come together as Stop JCB Demolitions to demand that JCB gets out of Palestine and ensures its products are not used for human rights violations in India and Kashmir. JCB has a responsibility to do so under international law. It could easily prevent these abuses, but it refuses to act. Only public pressure – making sure JCB can’t hide its crimes behind charities like the NSPCC – will lead to change.

In 2020, several organisations wrote to the NSPCC, asking the charity not to accept donations from JCB. In response, the NSPCC said they were entitled to take JCB’s money, since the ‘export activities’ of a company are not part of their ethical checks.

Over the last five years, demolitions using JCB equipment have only accelerated. Since it began its genocidal war on Gaza in October 2023, Israel has intensified its programme of settler violence, demolition, and forced displacement in the West Bank. JCB machines have been pivotal in this campaign of ethnic cleansing, worsening the already horrific conditions endured by Palestinian children. And in Assam, India, mass evictions and demolitions displaced 2,300 mostly Muslim families in July 2025 alone. JCB diggers are at the forefront of this destruction. The NSPCC’s legalistic response is ethically bankrupt and unsustainable.

By refusing to hold JCB accountable, the NSPCC is facilitating JCB’s ability to profit from violence. The NSPCC’s slogan is ‘Every Childhood is Worth Fighting For’. Clearly this doesn’t include children whose homes are demolished and whose lives are destroyed by JCB bulldozers. 

Sign this petition to tell the NSPCC: no more excuses, don’t take money from JCB.